For those that missed it, Global Payments Gaming Solutions’ President Christopher Justice was featured on the cover of the recent issue of Casino Life Magazine! The cover story, “Everybody’s a VIP,” explores the advantages of VIP Mobility and how the high-tech solution elicits the same high-roller experience patrons have grown accustomed to while using cash on the casino floor.
Cash payment has long been consumers’ preferred method of funding due to its convenience. However, the impact of COVID-19 resulted in a steep decline in cash usage as patrons and casino operators alike adhere to social distancing guidelines. As casino operators race to meet the needs of patrons, Global Payments’ VIP Mobility is positioned to ease the transition to cashless gaming.
Maintaining and updating the gaming environment has traditionally been an expensive and cumbersome process for casinos, but VIP Mobility effectively combats this by leveraging casinos’ existing infrastructure and technology investments to tap an affordable solution. Unlike GPGS’ competitors, VIP Mobility does not require additional technology certifications on the floor, creating an effortless transition to cashless gaming. Not only does VIP Mobility empower casinos to reduce their operating costs, but it also enables casinos to overcome the limited capabilities of legacy technology to establish a true, consumer-centric approach on the floor.
As the only omnichannel funding solution in the market, VIP Mobility connects brick-and-mortar and online gaming environments to deliver a frictionless user experience, from registration to cash-out. Once registered, VIP Preferred members can game at casinos throughout the country or switch to online experiences without having to inconveniently reregister their account.
As cash continues to lose its luster, casino operators should strive to implement contactless and mobile solutions that create an engaging experience for patrons.