Presented annually by the American Gaming Association (AGA), the Global Gaming Expo (G2E) is the world’s premier gathering of commercial and tribal gaming professionals. Since last year’s G2E was held virtually, Global Payments had the invaluable opportunity to connect with attendees in-person this year and discuss what the future of gaming has in store for operators and patrons alike.
Christopher Justice, president of Global Payments Gaming Solutions and AGA board member, participated in the panel session “Industry & Researchers: How to Work Together Better.” Justice along with Jennifer Shatley and Bill Pascrell III discussed how the gaming industry and researchers can collaborate without betraying proprietary data or impacting researchers’ credibility. As more Americans view gaming as a mainstream form of entertainment, the demand for research and its impact will only continue to grow.
Global Payments understands the importance of research to help move the industry forward. In 2020, Global Payments partnered with the University of Nevada Las Vegas’ (UNLV) International Gaming Institute to analyze the industry’s transition toward cashless wagering, which was another key theme of the conference. The need for modernized payment offerings in the casino has shifted from a luxury to a demand due to increasing consumer expectations and the COVID-19 public health crisis.
As an industry leader, Global Payments has been working hard to change the face of payments in the gaming industry. This year, Global Payments showcased VIP Mobility™, VIP Financial Center™ and VIP Shield at G2E. VIP Mobility™ is the industry’s first mobile solution enabling true cashless gaming from funding through cash-out. Unlike other solutions, VIP Mobility doesn’t require additional technology certifications on the casino floor, creating an effortless transition to cashless gaming for operators.
Recently, Global Payments partnered with Engaged Nation to lead our digital nurturing strategy for patrons. As our strategic marketing and communications partner, Engaged Nation will design, build, and manage electronic messaging, including emails, player adoption, enrollment, internal team training and ongoing engagement. The goal of Engaged Nation’s continuous efforts is to increase the usage of VIP Mobility’s products and services, supporting Global Payments’ overall sales and growth.
VIP Mobility interoperates with VIP Financial Center, the industry’s first full-service solution providing convenient self-service TITO tickets, bill breaking, e-check, ATM and cash advance capabilities to casino guests that prefer to use cash.
Global Payments’ integrated suite of solutions equip operators with the latest technology to deliver seamless and secure funding to patrons who prefer a cash or cashless experience. Click here to learn more about how Global Payments is putting cashless payments into play or visit our Resource Center.